Books, Computers & Internet Shopping
Books, Computers & Internet
Scott Kelby
The Adobe Photoshop Lightroom 2 Book for Digital Photographers (Voices That Matter)
by New Riders Press (Paperback)
Written in concert with Adobe's development of the Photoshop Lightroom 2 Beta, The Adobe Photoshop Lightroom 2 Book for Digital Photographers - by #1 bestselling computer and technology author, Scott Kelby - is the most complete and concise Lightroom "how-to" book for digital photographers of all skill levels.In The Adobe Photoshop Lightroom 2 Book for Digital Photographers, Scott walks readers through the basics of Lightroom use, leading them to a brilliantly devised and super efficient digital photography workflow that dramatically improves productivity and allows photographers to spend less time processing photos and more time shooting them. Throughout the book Scott shares his personal camera and Lightroom settings, as well as the studio-tested techniques he's developed for his own photography workflow. The book is written in his trademark step-by-step, plain English style, and because he knows what really works and what doesn't, he isn't shy to tell you flat out which tools ...
Scott Kelby
The Digital Photography Book, Volume 2
by Peachpit Press (Paperback)
Scott Kelby, author of the groundbreaking bestseller “The Digital Photography Book, Vol. 1” is back with an entirely new book that picks up right where Vol. 1 left off. It’s more of that “Ah ha—so that’s how they do it,” straight-to-the-point, skip the techno jargon; packed with stuff you can really use today, that made Vol. 1 the world’s bestselling book on digital photography.In Volume 2, Scott adds entirely new chapters packed with Plain English tips on using flash, shooting close up photography, travel photography, shooting people, and even how to build a studio from scratch, where he demystifies the process so anyone can start taking pro-quality portraits today! Plus, he's got full chapters on his most requested topics, including loads of tips for landscape photographers, wedding photographers, and there's an entire chapter devoted to sharing some of the pro's secrets for making your photos look more professional, no matter what you're shooting. This book ...
David Meerman Scott
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
by Wiley (Kindle Edition)
The Internet has profoundly changed the way people communicate and interact with each other. But it has also changed the way businesses communicate with their customers (and those who they want to be customers). In the old days, companies could only communicate through the filter of expensive advertising or media ink placed by a PR firm. Today the rules have changed entirely. The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the those who make your business work. You can reach niche buyers with targeted messages that cost a fraction of your big-budget ad campaign. Rather than bombard them with advertising they’ll likely ignore, you can focus on getting the right message to the right people at the right time. When people visit your company’s Web site, they aren’t there to hear your slogan or see ...
David Pogue
Mac OS X Leopard: The Missing Manual
by Pogue Press (Paperback) (Release Date: 2007-12-15)
With Leopard, Apple has unleashed the greatest version of Mac OS X yet, and David Pogue is back with another meticulous Missing Manual to cover the operating system with a wealth of detail. The new Mac OS X 10.5, better known as Leopard, is faster than its predecessors, but nothing's too fast for Pogue and this Missing Manual. It's just one of reasons this is the most popular computer book of all time. Mac OS X: The Missing Manual, Leopard Edition is the authoritative book for Mac users of all technical levels and experience. If you're new to the Mac, this book gives you a crystal-clear, jargon-free introduction to the Dock, the Mac OS X folder structure, and the Mail application. There are also mini-manuals on iLife applications such as iMovie, iDVD, and iPhoto, and a tutorial for Safari, Mac's web browser. This Missing Manual book is amusing and fun to read, but Pogue doesn't take his subject lightly. Which new Leopard features work well and which do not? What should you look ...
Erica Sadun
The iPhone Developer's Cookbook: Building Applications with the iPhone SDK (Developer's Library)
by Addison-Wesley Professional (Paperback)
“This book would be a bargain at ten times its price! If you are writing iPhone software, it will save you weeks of development time. Erica has included dozens of crisp and clear examples illustrating essential iPhone development techniques and many others that show special effects going way beyond Apple’s official documentation.” —Tim Burks, iPhone Software Developer, TootSweet Software “Erica Sadun’s technical expertise lives up to the Addison-Wesley name. The iPhone Developer’s Cookbook is a comprehensive walkthrough of iPhone development that will help anyone out, from beginners to more experienced developers. Code samples and screenshots help punctuate the numerous tips and tricks in this book.” —Jacqui Cheng, Associate Editor, Ars Technica “We make our living writing this stuff and yet I am humbled by Erica’s command of her subject matter and the way she presents the material: pleasantly informal, then very appropriately detailed ...
Charlene Li
Groundswell: Winning in a World Transformed by Social Technologies
by Your Coach in a Box (CD)
Corporate executives are struggling with a new trend: people using online social technologies (blogs, social networking sites, YouTube, podcasts) to discuss products and companies, write their own news, and find their own deals. This groundswell is global, it s unstoppable, it affects every industry and it s utterly foreign to the powerful companies running things now.When consumers you ve never met are rating your company s products in public forums with which you have no experience or influence, your company is vulnerable. In Groundswell, Charlene Li and Josh Bernoff of Forrester, Inc. explain how to turn this threat into an opportunity. Using tools and data straight from Forrester, you ll learn how to: -Evaluate new social technologies as they emerge -Determine how different groups of consumers are participating in social technology arenas -Apply a four-step process for formulating your future strategy -Build social technologies into your business including monitoring your ...
Nancy Duarte
slide:ology: The Art and Science of Creating Great Presentations
by O'Reilly Media, Inc. (Paperback)
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void. Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to: Connect with specific audiences Turn ideas into informative graphics Use sketching and ...
Rita Mulcahy
PMP Exam Prep, Fifth Edition: Rita's Course in a Book for Passing the PMP Exam
by RMC Publications, Inc. (Paperback) (Release Date: 2005-08-08)
Can you imagine valuing a book so much that you send the author a "Thank You" letter? Tens of thousands of people understand why PMP Exam Prep by Rita Mulcahy, PMP, is a worldwide best-seller. Is it Rita's years of PMP exam preparation experience? The endless hours of ongoing research? The interviews with project managers who failed the exam, to identify gaps in their knowledge? Or is it the razor-sharp focus on making sure project managers don't waste a single minute of their time studying any more than they absolutely have to? Actually, it's all of the above. PMP Exam Prep, Fifth Edition by Rita Mulcahy contains hundreds of updates and improvements from previous editions--including new exercises and sample questions never before in print. Offering hundreds of sample questions, critical time-saving tips plus games and activities available nowhere else, this book will help you pass the PMP exam on your FIRST try.
David Hodgson
Fallout 3: Prima Official Game Guide (Prima Official Game Guides)
by Prima Games (Paperback) (Release Date: 2008-10-28)
• Every major ammo and health cache, Bobblehead, Skill Book, Unique Weapon, Weapon Schematic, Mini Nuke, and more!• A gigantic tour of the Capital Wasteland with over 100 maps showing nearly every area in the game.• Multiple tactics and tips for every Main, Miscellaneous, and Freeform quest.• Flowcharts and every major Karmic choice detail exactly where your decisions lead. Plus: All you need to know about completing all endings.• Examples for creating different types of characters, from heavy-weapon specialists to stealthy lockpicking pros.• Expert tactical advice on utilizing V.A.T.S. combat techniques, how best to allocate your S.P.E.C.I.A.L. abilities, plus which skills to pick as your adventure progresses.• Need help taking down a Super Mutant Behemoth? Then check damage and health statistics for every weapon and enemy.• Giant map poster to guide you through the Wasteland!
Joe McNally
The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter)
by New Riders Press (Paperback)
THE FIRST BOOK WITH ONE FOOT ON THE COFFEE TABLE, AND ONE FOOT IN THECLASSROOMJoe McNally, one of the world’s top pro digital photographers, whose celebrated work has graced the pages of Sports Illustrated, Time, and National Geographic (to name a few), breaks new ground by doing something no photography book has ever done—blending the rich, stunning images and elegant layout of a coffee-table book with the invaluable training, no-nonsense insights, and photography secrets usually found only in those rare, best-of-breed educational books.When Joe’s not on assignment for the biggest-name magazines and Fortune 500 clients, he’s in the classroom teaching location lighting, environmental portraiture, and how to “get the shot” at workshops around the world. These on-location workshops are usually reserved for a handful of photographers each year, but now you can learn the same techniques that Joe shares in his seminars and lectures in a book that brings Joe’s sessions to ...